I'm Daz. I deliver marketing for growth while the rules keep changing.
ABOUT
A CMO and brand builder with 25+ years turning marketing into a growth engine — for global brands, luxury houses and high-growth ventures
From Madison Avenue to global agency leadership at Publicis Sapient, to CMO of Neiman Marcus, to founding TARGAN — and now co-building StoreOS. The constant across all of it: connecting people with brands for growth. The tools changed. The truth didn't.
The arc
Recognition
★ NYT best-selling author
★ 8 Gold Cannes Lions, 3 Grand Prix
★ Multiple Effies (effectiveness awards)
★ Global CMO Award 2022
A few numbers in context
1M+
New customers in a single year as CMO of Neiman Marcus, driving the $3B luxury house back to record profitability out of Chapter 11
CAREER HIGHLIGHTS
+25%
Record visitor growth for the State of Florida, surpassing 100M annual visitors across a multi-year partnership.
$300M+
Earned media on a $1M budget with "The Best Job in the World" — the most awarded tourism campaign in history, reaching 3B+ people.
300+
Marketers led in a global integrated organization at Publicis Sapient, generating $200M+ in annual revenue from Fortune 500 clients.
THOUGHT LEADERSHIP
I speak on brand, growth and the human side of the AI era — from global festivals to executive leadership conferences, on four continents.
On stages around the world
▻ Cannes Creative Festival (France)
▻ Adweek (New York)
▻ Brand Week (Istanbul)
▻ Adobe Summit (London)
▻ Inaugural Carnival Cruise Line Group leadership conference (keynote)
▻ Conferences across New York, Shanghai, Istanbul & Moscow
▻ Former Adjunct Professor, University of Miami
CURRENT VENTURES
Co-Founder & Executive Chairman, building the world's first Physical Retail Media Network for the $385B Grade-A mall market — leading brand, commercial positioning and fundraising alongside the CEO. Proof I'm building at the frontier, not just advising on it.
StoreOS
My mum named me Darren — after "Darrin," the advertising executive who married a witch in Bewitched. So a career in advertising was arguably always the plan, and "Daz" became the friendly moniker everyone has used. I chased the dream all the way to Madison Avenue.
TARGAN itself is the Aboriginal Rainbow Serpent — the storyteller that connects land, season and people. Fitting, for a business built on connection.
WHERE THE NAMES COMES FROM
